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Kitchen blogger gets into print

- the Boston Globe

Published: Wed, Oct. 03, 2007 12:00AM

Modified Wed, Oct. 03, 2007 02:06AM

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Adam Roberts, the self-styled kitchen novice behind the popular blog amateurgourmet.com, is food Web site hopping on a virtual book tour to promote "The Amateur Gourmet: How to Shop, Chop, and Table-Hop Like A Pro (Almost)" (Bantam). The author, 28, has become a sort of Rachael Ray for young foodie urbanites. He's enthusiastically blundering his way through everything from caramel corn to pita bread.

Without ever having attended culinary school, or trained in a restaurant kitchen, Roberts began blogging in January 2004. He ate out all over town for inspiration and attempted recipes from cookbooks, recording his experiments with goofy anecdotes and blurry point-and-shoot digital photographs.

A month later, after Janet Jackson's "wardrobe malfunction" at Super Bowl XXXVIII, Roberts baked "Janet Jackson breast cupcakes" and posted photos and recipes on the blog. Other popular sites -- collegehumor.com and instapundit.com among them -- linked to his post and CNN came to his apartment to film a segment. A couple of hundred thousand people visited his Web site and Roberts became an overnight sensation.

He quickly picked up a book contract with Bantam Dell.

Roberts is still cooking away in Brooklyn's Park Slope and posts about once a day.

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