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Published Wed, Feb 15, 2012 04:26 AM
Modified Tue, Feb 14, 2012 08:05 PM

Trademark battle over iPad halts sales in two Chinese cities

CHINAFOTOPRESS VIA GETTY
Retailers in some Chinese cities are moving iPads from view. Officials began seizing the tablets after a court rejected Apple's trademark.
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- New York Times

BEIJING -- Authorities in a second Chinese city were said Tuesday to have begun seizing iPads from local retailers in an escalating trademark dispute between Apple and an insolvent maker of computer displays, Proview Technology.

The tablet computers are under "temporary impoundment" from retailers in Xuzhou, a city of 1.8 million people in coastal Jiangsu province, said Ma Dongxiao, a lawyer for Proview's creditors and the company. State-owned CCTV television confirmed the seizures in Xuzhou.

News reports Monday said about 45 iPads had been confiscated from outlets in Shijiazhuang, the capital of Hebei province, about 165 miles southwest of Beijing. Reports on the Chinese microblogging service Sina Weibo said other retailers had removed iPads from displays, though some were selling them under the counter.

The seizures follow a ruling in December in which a court in Shenzhen, China, acting in a legal dispute between the two firms, dismissed Apple's contention that it owned the iPad name in China. Proview later asked the authorities in more than 20 Chinese cities to investigate whether iPads were being sold after the ruling, Ma said, a move that allows the authorities to impound the tablets until their inquiries are complete.

Proview has also made a filing with the General Administration of Customs in China, he said, putting Apple on notice that the company could seek to block the export of iPads, should Proview's ownership claims be upheld.

In effect, the seizures and the filing are warnings by Proview of the havoc it could wreak unless Apple agrees to pay a large fee to settle the trademark fight.

Patent paradox

The Chinese government is widely accused of ignoring what foreign intellectual property experts call the rampant theft of patents, trademarks and other creations, such as Hollywood films and computer software.

Paradoxically, however, China's own intellectual property laws are so sweeping that they allow the Chinese government to ban the worldwide sale of any made-in-China product that is found to violate a Chinese patent, trademark or other protection. Tens of millions of iPads have been manufactured in plants in Chengdu and Shenzhen since the tablet was introduced in April 2010.

Moreover, because Chinese courts are not independent but instead answer to the Communist Party, rulings can frequently be swayed by politics, personal relationships and other factors.

Some specialists have called it unlikely that the Chinese government would shut down exports by a major multinational company, even one that lost an intellectual property case, because of the potential for diplomatic repercussions and an exodus of foreign corporations unwilling to put their operations at risk.

A spokesman for Apple could not be reached.

Proview, based in Hong Kong, was once one of the world's biggest makers of computer displays. But it fell into financial difficulties and was delisted by the Hong Kong stock exchange in 2010.

The company trademarked the name IPAD in several countries in 2000, intending to use it for a Web-capable hand-held device, but the project was scrapped, said Ma, the lawyer for the company. Apple bought the rights to the name from a subsidiary in Taiwan in 2009.

Proview now contends that the sale did not cover its Shenzhen subsidiary, which had registered the trademark in China. The Shenzhen court rejected Apple's argument against that in December, but Apple is appealing that ruling. Proview has filed another lawsuit in Shanghai; arguments in that case will be heard this month, Ma said.

Ma declined to say how much money the company and its creditors were seeking from Apple but said they were willing to settle the case "in or outside of court."

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  • A Chinese company said Tuesday that it might ask customs officials to ban exports of Apple Inc.'s iPads because of a dispute over ownership of the trademark.
    AP

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