Madewell ready to open at Crabtree Valley Mall

April 18, 2013 

Crabtree Valley Mall is set to welcome its latest store, a high-end women’s clothing and accessory company that’s been in business since 1937.

Madewell, which is part of the J. Crew Group, will open April 30.

The company, which was founded as a denim label, carries everything from dresses, jeans and T-shirts to purses, sandals and necklaces.

“We are just elated that they are going to be here,” said Christy Alphin, Crabtree’s marketing director. “They are going to be on the upper level, right next to Apple.”

The store’s grand opening will feature racks of pieces put together by Alex Long and Helen Wallace, the owners of Style Hawk, a personal shopping and styling service company in Raleigh.

The event is free and runs from 5 p.m. until 8 p.m. April 30. Alcoholic beverages and desserts will be served.

This will be Madewell’s 52nd store and its second in the Triangle. The shop at Durham’s Streets at Southpoint opened in July.

A few other Crabtree updates: Aerosoles opened March 28 on the bottom level near francesca’s. Also, Cinnabon opened April 15 in the food court. The Art of Shaving is expected to open April 24. The shaving product and accessory shop is located on the bottom level of the mall, between francesca’s and House of Hoops.

The Tinder Box, a pipe, cigar and tobacco shop, has moved around the corner to a spot near the Village Gallery. The Body Shop has relocated to the upper level next to Swim ’n Sport. Also, Papyrus, a stationery and greeting card store and former Crabtree tenant, is returning and taking the old Tinder Box space, next to Lindt Chocolate. The store is scheduled to open in May or June. Michael Kors, a clothing and accessory store, is expected to open in May and will be upstairs near SoHo shoes.

Some new shops are also coming to Cameron Village, including one that opens this weekend. Opulence of Southern Pines, a high-end store that sells linens and home décor, is opening Friday next to Certain Things. J. Alane’s Fine Lingerie will open about June 1 next to Victorian Rose Bridals. Also, European Wax Center will open in mid-June in the former Cameron Spa Nails location.

Ideal Image, which offers laser hair removal services, opened two Triangle stores this week. The Raleigh shop is at 141 Park at North Hills, Suite 116, and the Durham store is at 5234 McFarland Drive, Suite 170. Both are offering grand opening specials, including giveaways that run through Friday and 50-percent-off discounts until the end of April.

Marshalls will hold a grand opening for its new Holly Springs store April 25. The store, at 120 Grand Hill Place, is in Holly Springs Towne Center, the new shopping center off the N.C. 55 Bypass. Thursday’s event starts at 8 a.m. and will feature entertainment, giveaways and gift card prizes.

North Hills’ Varsity Men’s Wear, a fine clothing store that’s been around since 1954, closed April 5. Harry Pollock, the shop’s owner, is retiring but will continue to do custom clothing work out of his home after an extended break.

“I am retirement age. I am going to do what I want,” Pollock said. “I haven’t been able to do that for 44 years.”

Matt Domanski has opened a Jersey Mike’s restaurant on Hillsborough Street across from N.C. State University. … Planet Smoothie has closed its Hillsborough Street location, which is moving to the Mission Valley Shopping Center in Raleigh. The store will open in its new location Wednesday. … In Burlington, Fit2Go Personal Trainers has changed its name to 360 Degrees of Fitness. It is at 1256 Plaza Drive, between Vitamin World and Burlington Brands at Burlington Outlet Village. The name was changed to better reflect the new and broader range of classes and training programs, which include Zumba and military boot camp. For a limited time, the gym will offer a free fitness boot camp Wednesdays and a free Zumba class Thursdays at 7 p.m.

ACC Auto Sales in Raleigh has moved its car lot. The new location, 306 Summit Ave., is across South Saunders Street from the old lot.

Staff writers Jessaca Giglio and Amy Rue

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