Sleepy Jones, the new line of whimsical men’s and women’s loungewear by Andy Spade and longtime collaborators Anthony Sperduti and Chad Buri, has finally rolled out of bed – and it’s so much fun you might want to plump the pillows and jump right back in.
Spade, co-founder of Kate Spade, has described the luxe collection as an artist-inspired line of “not-quite-ready-to-wear.”
The label’s website went live recently and includes the brand’s “manifesto,” which reads as follows:
Sit back. Stare at the ceiling. Stay a while.
We’re starting a little movement of nonmovement.
It’s easy to join. You don’t really have to do anything. Just kick your pants off and let your mind wander.
See what happens while wearing a little less.
Spoon. Cocoon. Tinker. Plot.
Ponder in your underwear. Picasso did.
And it worked out pretty well for him.
The collection is a made-in-America assortment of comfy, colorful cotton underwear, socks, shorts, shirts and robes that range in price from $24 for a pair of socks to $154 for a robe.
The line has its fair share of sleepwear inspiration – pajama-like piping trim on oversized cotton poplin shirts, shorts with drawstring details and a shrunken version of a women’s bathrobe that drapes to the top of the thigh.
Some of the men’s boxer shorts (our favorites are the ones with preppy repp stripe patterns) have fun touches such as button closures and a tiny coin pocket tucked near the waistband “for casual numismatic pursuits,” the product description explains.
The collection also includes T-shirts, babydoll dresses and socks that can be worn out into the world beyond the studio/bedroom/lanai.
The line is currently available only at sleepyjones.com, but a company rep says Colette in Paris should soon be stocking pieces from the debut collection and that other bricks-and-mortar retail is expected to follow.