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Reynolds cutting 570 tobacco jobs

The Associated Press

Published: Wed, Sep. 10, 2008 12:30AM

Modified Wed, Sep. 10, 2008 02:24AM

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WINSTON-SALEM -- Reynolds American and its tobacco unit, R.J. Reynolds will cut about 570 jobs, or 10 percent of its U.S. work force, as cigarette sellers prepare to compete more aggressively for sales of smokeless tobacco products.

White-collar workers at the company's Winston-Salem headquarters will take the brunt of the cuts. Reynolds expects the cuts to save $100 million by the end of 2010 and $55 million a year after that.

Its employees will begin losing their jobs in the third quarter, but some cuts will take until the end of 2009.

Reynolds' decisions comes after its bigger rival, Philip Morris USA owner Altria Group, announced Monday that it would buy UST, the maker of Skoal and Copenhagen, for $10.4 billion.

Reynolds plans other changes, including scaling back marketing and promotional support for its Kool menthol brand cigarettes, and boosting the amount of marketing money it spends on Camel brand menthol products. The Pall Mall label will remain one of the company's growth brands.

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