NewsObserver.com

Local Advertising

Special rates are available for:

Automotive
Real Estate
Local Political Advertising

The N&O's reach in Eastern North Carolina makes News & Observer advertising products an essential tool for political advertising (learn more here).

Service Directory Rates
Each day, a directory of service-related advertisers runs in the Classified section. It's an effective and affordable way to build your business.

Target Smart
For one low price, we will design, print and deliver a customized, targeted single-sheet or 4-page tab insert - reaching 100% of your target market.

Midweek Values
Get as close to 100% penetration as is possible by adding Midweek Values to your advertising portfolio. By joining this non-subscriber pre-print wrap with The News & Observer and our ten community newspapers, your message reaches nearly 667,000 households.

Specialty Products
We have a variety of options to make your message stand out, including Front-Page Ad Notes and Polybags that wrap the entire newspaper.

Direct Marketing
Our direct marketing programs provide turnkey services from the first creative concept to ZIP code-level targeting and satisfying all postal regulations.

Online In addition to the banner ads outlined among our Local Advertising Rates, we can provide many additional online advertising opportunities, including exclusive positions, rich media, audience targeting through our Yahoo! partnership, TriangleMom2Mom, e-mail advertising, apartments.com, cars.com, homefinder.com and trianglejobs.com.