Visit NC, a unit of the new Economic Development Partnership of North Carolina, has announced that Bentonville Battlefield’s Harper House will grace the cover of the 2015 NC Travel Guide.
More than 600,000 copies of the guide will promote North Carolina. Half will have the Bentonville cover; the Outer Banks will be on the cover of the other half.
“This must be what it feels like to be on the cover of Rolling Stone Magazine,” said Donna Bailey-Taylor, executive director of the Johnston County Visitors Bureau. “For a tourism destination our size to make the cover of the state’s top destination marketing piece, that’s as good as it gets.
“What an honor for our historic site as they prepare for the 150th reenactment events, March 21-22. The publicity value is tremendous."
In addition to the cover, the Visitors Bureau has put together a Sweepstakes Getaway that will run on the Visitnc.com website until Jan. 31. The offer includes a weekend stay at the Fairfield Inn & Suites, with personal tours at Double Barley Brewing, Hinnant Family Vineyards and the Ava Gardner Museum. The grand prize also includes gift cards to Carolina Premium Outlets and a gift bag from the Visitors Bureau. A bonus for the winner will be tickets to the 150th reenactment at Bentonville Battlefield.
The N.C. Division of Tourism, Film and Sports Development recently announced that domestic visitors traveling more than 50 miles to Johnston County spent $204.51 on average in 2013, an increase of 3.5 percent over 2012 figures. Other signs of a healthy tourism industry in Johnston County include new hotel development, investment in new tourism attractions and openings of restaurants, retail, and transportation companies.