News & Observer | newsobserver.com | Panthers add Spanish broadcast for games

Published: Jun 12, 2008 12:54 PM
Modified: Jun 12, 2008 12:55 PM

Panthers add Spanish broadcast for games

 

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CHARLOTTE - The Carolina Panthers are set to become the 12th NFL team to broadcast their games in Spanish.

The team announced Thursday that Charlotte radio station WNOW-AM will air all its games in Spanish in 2008. The area has seen a dramatic growth in its Hispanic population, and team officials said they wanted to better serve that growing fan base.

Because WNOW is a daytime-only station, the four preseason games and the Monday night game on Dec. 8 against Tampa Bay will be broadcast on tape delay.

The agreement calls for WNOW and the team to split revenues from advertising sales.

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