Here’s a completely different twist on the food-truck-opens-a-brick-and-mortar-restaurant story: Peacock, an Indian restaurant in Cary, is putting a food truck on the road.
The restaurant is itself a relative newcomer to the local scene, having just opened in December. One of only three East Coast locations of a popular California chain (the other two are in Charlotte), Peacock is a counter service eatery offering a full menu of Southern Indian fare at reasonable prices. The specialty is Hyderabadi dum biryani, available in five versions: chicken, goat, vegetarian, boneless chicken and egg.
Local franchisee Vinay Toomu points out that the ambience at Peacock (2250 Gathering Park Circle, Cary; 919-234-1387; peacockrtp.com) further distinguishes the restaurant in an increasingly crowded field. Located in the former Cafe Capistrano space, the look is more casual and contemporary than most traditional Indian restaurants, with lots of windows and a large umbrella-shaded patio. The downside of that space — in a small retail building tucked back into the Carpenter Village residential complex (local foodies will recognize it as the site of the Western Wake Farmers’ Market) — is its low visibility from the road. You have to be looking for it to find it.
Which is where the food truck comes in, according to Toomu. He plans to spread the word about his restaurant by sending the Peacock truck to rodeos, catering events and other locations in the area. As a bonus, Toomu hopes to try out new dishes in the food truck that might in turn earn their way onto the menu at the restaurant.
Digital Access for only $0.99
For the most comprehensive local coverage, subscribe today.
The new truck’s paint job is barely dry (I haven’t seen it yet, but given the name you can bet it will be colorful), and the schedule is still being developed. You can track its progress by following @peacocktruck on Twitter.