FilterEasy raises $900,000 in funding

Raleigh startup FilterEasy has raised an additional $900,000 to boost its marketing efforts and hire additional workers to support its growth.

Today FilterEasy has 13 employees, up from five in July. If sales continue to grow at their current clip, “we can see ourselves doubling our employee base this year,” said CEO Thad Tarkington.

FilterEasy’s latest funding, combined with $310,000 in previously disclosed funding, boosts its total round of funding to $1.2 million. The investors include San Francisco-based Azure Capital and RTP Capital Associates, a local network of angel investors who plow money into startups.

FilterEasy aims to eliminate the hassle of buying air filters for heating and air-conditioning systems. Customers can sign up online for automatic shipments of filters that are shipped, free of charge, to their door at regular intervals – such as monthly or quarterly.

Tarkington said the service resonates with consumers and the key to expansion is getting the word out to those who aren’t aware of FilterEasy.

Tarkington declined to disclose revenue but said that if you annualize monthly sales it would exceed $1 million. And, he added, he anticipates continued growth will push sales in 2015 past the $2 million mark.

Tarkington and co-founder Kevin Barry dropped out of N.C. State University in 2013 to devote full-time to FilterEasy.