Sponsorship of the Raleigh Christmas Parade goes to ABC11

WRAL sponsored the Raleigh Christmas Parade for 43 years. On Oct. 23 the Greater Raleigh Merchant’s Association announced that ABC11 will broadcast the 2017 parade.
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WRAL sponsored the Raleigh Christmas Parade for 43 years. On Oct. 23 the Greater Raleigh Merchant’s Association announced that ABC11 will broadcast the 2017 parade.

Raleigh parade sponsorship switches from WRAL to WTVD – and a fight over broadcast rights erupts

October 23, 2017 04:14 PM