A seventh builder has recently joined the Wendell Falls building team to provide a unique aspect to the upcoming development.
Fresh Paint, a brand by Garman Homes, is aimed at simplicity, ease of home purchasing and fun color by providing “point and click” whole home design packages.
Interested homebuyers can create free interior design packages curated by Alaina Money, the division president of Garman Homes, and Allison King, Garman Homes vice president of product and design.
Fresh paint will have 26 single-family homes including the model home that start under $200,000. They will feature 20-foot-wide homes with detatched garages, similar to urban row houses, and will be unique in their colorful flair.
Money said that the brand was designed along with Newland Homes and will launch with the opening of Wendell Falls and will also have some homes in the Brier Chapel community in Chapel Hill.
Although they are starting with Newland, they plan to expand within the Triangle.
“We’re hyper-local,” she said.
The brand was aimed at younger home buyers, like millennials, Money said, who might appreciate the ease of a free interior design package.
“We’re all about making things simple,” she said. “It’s daunting to purchase a new home and make all those decisions. – from door knobs to grout color.”
Developers have also decided on signage within the complex, which Wendell commissioners OK’d unanimously.
At the development’s entrances at Highway 64 and Wendell Falls Parkway, and Martin Pond Road, two signs will reach up to 20 feet tall.
Pedestrian signs will encourage walking and will be about 11 feet tall and up to five feet wide, while neighborhood entrances will only be about two feet high. There will also be many directional signs pointing to cafes and model homes, among others. A central pedestrian kiosk will provide maps and promotional materials without commercial ads.
All signs will be constructed of some sort of brick or stone masonry at the foundation.