Smithfield Herald

Billboard touts First 2000 Days

This billboard touts the First 2000 Days initiative.
This billboard touts the First 2000 Days initiative. PARTNERSHIP FOR CHILDREN

The first billboard promoting the First 2000 Days initiative has gone up in Selma, thanks to a donation from Interstate Outdoor Inc.

The initiative aims to raise awareness about how a child’s first 2000 days have a lasting impact on later learning, health and life success. The billboard is part of a larger effort to call attention to how early learning can impact national security, safety and economic well-being.

Corina Knott, an account executive for Interstate Outdoor, is a First 2000 Days Champion in Johnston County. Working through the Partnership for Children of Johnston County, Knott gives presentations to business leaders about why early learning matters to all North Carolinians.

“The billboard donation dovetailed perfectly with my commitment to early education,” Knott said. “I hope this effort will spark ideas for business leaders to think about how they can play a role in the First 2000 Days initiative.”

Just 2,000 days separate a child’s birth and his first day of kindergarten. During that time, brain architecture is forming, creating either a strong or weak foundation for all future learning. That’s why early experiences have a lasting impact on a child’s later learning, health and life success. With quality early childhood experiences, more children will be school ready, more will graduate from high school and will grow into productive citizens and valuable employees.

Across North Carolina, economic-development officials, business leaders, sheriffs, district attorneys and community leaders are engaged in the First 2,000 Days initiative.