Under the Dome

Ad campaign hits Cooper over HB2

A pair of TV ads criticizing Attorney General Roy Cooper over his refusal to defend House Bill 2 began airing this week.

The Institute for Faith and Family says it is a “substantial” media buy focused in the Greensboro market on broadcast TV for 10 days. Federal Communications Commission records show the group has contracted for $25,000 in ads on a Winston-Salem TV station, but there could be additional contracts pending. The spots are also running statewide on social media, and the organization plans to air on additional TV markets throughout that state.

“The genuine and real concerns of women, children and parents are often overlooked in today’s political climate,” said Tami Fitzgerald, who is president of that organization and the N.C. Values Coalition, which share the same address. “We felt a strong, compelling need to purchase television ad time in order to inform North Carolinians about the danger and risk associated with these types of laws and policies.”

"HB2 has already cost our state millions of dollars and thousands of jobs — but Governor McCrory and the special interests funding his campaign still want this election to be about their partisan social agenda,” Cooper’s campaign spokesman Ford Porter said in an email on Thursday. “Roy Cooper is focused on where our economy goes from here, creating good new jobs and putting more money in the pockets of middle class families. That's the fundamental difference on the ballot this November.”