Regarding the April 1 news article “Moore: Go slow on religion bill”: N.C. House Speaker Tim Moore need not worry that the Religious Freedom Restoration Act will damage North Carolina’s “brand.” Our brand has been tarnished since his party won the governor’s mansion and legislative control.
Moore’s predecessor and mentor, Thom Tillis, developed the strategy that took North Carolina from “leading brand” to “generic brand” in a few short years. Similarly, Gov. Pat McCrory’s “Carolina Comeback” branding attempt has become the “Carolina Catastrophe.” Self-proclaimed manager and leader, McCrory has been content to follow the legislature’s lead. The legislature, in turn, has conceded governance to out-of-state interests such as corporate-funded, conservative puppet master American Legislative Exchange Council.
On an all-too-frequent basis, McCrory and Republican legislators express astonishment that North Carolina has, once again, lost out to another state in the competition for technology-driven, job-producing industries. Could it be that the Republican rebranding of our state as disdainful of public education (no to paying teachers a living wage), averse to public health and safety (no to Medicaid expansion, no to vaccinations, yes to guns and more guns), discriminatory (no to equal rights, yes to voter intimidation and suppression) and incentive poor (no to responsible taxation) has branded North Carolina a business pariah?