Under the Dome

Is NC congressional candidate Sue Googe using Google’s font?

Sue Googe’s campaign logo is facing criticism that it uses the same font as Google.
Sue Googe’s campaign logo is facing criticism that it uses the same font as Google.

Republican congressional candidate Sue Googe has a last name that’s one letter off from Google, and her campaign logo is using a font that’s similar to the tech giant’s logo.

A website called The Verge pointed out the comparison on Tuesday. The writer notes similarities including the capital “G” and a tilt in the center of the “e.”

“She may have lifted the Google logo to give her political campaign a certain familiarity,” the site speculates.

Googe faces Teiji Kimball in the June 7 Republican primary for the 4th Congressional District, which includes Chapel Hill, Cary, Raleigh and part of Durham County. The winner faces incumbent U.S. Rep. David Price, a Democrat.

Reached Tuesday afternoon, Googe says she’s asked an intellectual property lawyer to review the issue. She said she hasn’t heard from Google about the logo. “If they want me to change it, I’m more than happy to change it,” she said.

Googe said her campaign consulting firm, Tidewater Strategies, designed the logo. “They picked the color, they picked the font,” she said. “They never told me what font they used.”

Google’s current logo, rolled out last year, is based on the company’s custom font, called “Product Sans.”

“Google offers many fonts on open source terms,” the company’s website says. “Product Sans is not one of them.”

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