Krispy Kreme is testing an expanded doughnut menu in Charlotte. Which flavors and where?
Two Charlotte stores will be taste testers for Krispy Kreme’s doughnut menu expansion.
The doughnut giant is expanding its everyday menu to include flavors previously offered for a limited time, like Biscoff Cookie Butter Kreme and Maple Iced, the Charlotte-based company said Thursday. The doughnuts are available on the menu as of Thursday, according to the company’s website.
These doughnuts have been frequently requested by customers, Krispy Kreme Chief Growth Officer Dave Skena said in a statement.
“We’re always coming up with new ideas,” Skena said. “This test will assure that these new flavors are exactly the right additions to our line-up,” Skena said.
Krispy Kreme officials did not respond to requests for additional comment Thursday.
Testing Krispy Kreme’s menu expansion
The two Krispy Kreme Charlotte stores testing the menu expansion are in Cotswold and at the company’s South End headquarters.
At 119 N. Sharon Amity Road the menu will have:
▪ New York Cheesecake, an unglazed doughnut dipped in white icing topped with graham crunch topping and filled with cheesecake flavored Kreme.
▪ OREO Cookies and Kreme, an unglazed doughnut topped with OREO cookies and Kreme filling, dipped in OREO cookie pieces, then drizzled with white icing.
▪ Cinnamon Swirl, an unglazed doughnut tossed in cinnamon sugar and topped with cream cheese icing.
▪ Biscoff Cookie Butter Kreme, an unglazed doughnut filled with Biscoff Cookie Butter flavored Kreme, dipped in Biscoff cookie butter and Biscoff cookie pieces, then drizzled with white icing.
▪ Original Glazed Cake, an Original Glazed, old-fashioned cake doughnut.
At 2116 Hawkins St., all those five flavors will be available plus:
▪ Cinnamon Apple Filled, an unglazed doughnut tossed in a sweet powdered cinnamon coating and filled with apple cinnamon filling.
▪ Maple Iced, an Original Glazed doughnut dipped in maple icing.
▪ Black and White Chocolate Chip, an Original Glazed doughnut dipped in white icing, topped with chocolate icing drizzles and semi-sweet chocolate chips.
▪ Chocolate Caramel Kreme, an unglazed doughnut dipped in chocolate icing, topped with a swirl of caramel flavored icing and filled with Chocolate Caramel flavored Kreme filling.
There are eight other test markets for the expanded menu including Raleigh and Greensboro, as well as Greenville, South Carolina; Richmond, Charlottesville and Norfolk in Virginia; Atlanta, Georgia; and Louisville, Kentucky.
About Krispy Kreme
The 84-year-old doughnut company, best known of its “Hot Now” glazed doughnuts, started in Winston-Salem.
Five years ago, Krispy Kreme moved its corporate offices and test kitchen to Charlotte’s South End at 2116 Hawkins St. The publicly-traded chain operates in 40 countries and has more than 20,000 employees worldwide.
This story was originally published January 23, 2025 at 12:26 PM with the headline "Krispy Kreme is testing an expanded doughnut menu in Charlotte. Which flavors and where?."