Business

Popular brand opens new Raleigh store at North Hills soon. When to shop

A store that sells beauty products from a variety of brands is opening a new location at Raleigh’s North Hills.
A store that sells beauty products from a variety of brands is opening a new location at Raleigh’s North Hills. rumsted@newsobserver.com
Key Takeaways
Key Takeaways

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  • Sephora will open a standalone North Hills Main District store Feb. 20.
  • Store will occupy two suites near the Renaissance hotel at 4120 Main at North Hills St.
  • Sephora opens its fourth standalone Raleigh store, boosting North Hills retail mix.

A popular beauty store is expanding in the Triangle with a new location in Raleigh’s North Hills.

Sephora, which offers hair products, makeup, skincare and fragrances from a variety of brands, is opening its fourth stand-alone store in Raleigh next year.

The store will be located in the Main District of North Hills, near the Renaissance hotel. It is taking over two suites, including one formerly occupied by the boutique Copper Penny.

It is expected to open Friday, Feb. 20, a public relations representative working with Sephora confirmed to The News & Observer.

The company is hiring for the North Hills location, according to its job listings website. The store is at 4120 Main at North Hills St.

Sephora has existing Triangle locations at Village District, Crabtree Valley Mall and Brier Creek Commons in Raleigh, at Cary’s Fenton and at The Streets at Southpoint in Durham. It also has locations inside Kohl’s stores in many Triangle towns including Cary, Raleigh, Garner, Apex, Wake Forest, Durham and Fuquay-Varina.

Sephora is owned by LVMH, a major luxury conglomerate that owns 75 brands including Louis Vuitton, Dior and Tiffany & Co.

A new Sephora is coming to the Main District of North Hills, near the Renaissance hotel.
A new Sephora is coming to the Main District of North Hills, near the Renaissance hotel. Renee Umsted rumsted@newsobserver.com

What else is opening at North Hills?

The store will be the latest company to join the North Hills Main District.

In recent months, the athleisure retailer Alo Yoga and women’s clothing and accessories boutiques Evereve and Altar’d State opened new stores.

Sixty Vines, a restaurant offering dozens of wines on tap and a menu highlighting ingredients and dishes from wine-producing regions across the world, just opened across from RH, The Gallery at North Hills.

A few other stores have been announced for the Main District, including California-based jewelry company Gorjana. Reformation and Veronica Beard will be opening their first Triangle stores in the Main District.

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Renee Umsted
The News & Observer
Renee Umsted is The News & Observer’s Affordability Reporter. She writes about what it costs to live in the Triangle, with a consumer-focused approach. She has a degree in journalism from TCU. 
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