Business

Raleigh development announces first tenant for new expansion. When it opens

Located on the north end of downtown Raleigh, the Seaboard Station development includes residential and retail space and a hotel.
Located on the north end of downtown Raleigh, the Seaboard Station development includes residential and retail space and a hotel. Courtesy of Hoffman and Associates
Key Takeaways
Key Takeaways

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  • The Swing Bays will occupy about 5,800 square feet at Seaboard Station.
  • The Swing Bays is expected to open in early 2027 in Raleigh.
  • The indoor golf venue wil feature public golf bays, club repair space and a bar.

A growing mixed-use development in downtown Raleigh just announced its first retail tenant.

Seaboard Station, located on the north end of downtown near William Peace University, is beginning construction on a new phase of the project, developer Hoffman & Associates shared in a news release.

Indoor golf venue The Swing Bays will take approximately 5,800 square feet of the 20,000 square feet that this new phase will “reimagine.” Construction is being led by John Moriarty & Associates and designed by Cline Design Associates.

Founded in 2022, The Swing Bays is expected to open soon in Wake Forest. The Seaboard Station location will be the company’s first in Raleigh.

It will feature six public golf bays, one private instruction bay, areas for club repair, retail and TPI fitness training, plus a bar and putting green. The Swing Bays will offer Trackman simulators and PGA instruction.

Look for an early 2027 opening for the business at 802 Semart Drive.

“Our goal is to create a place where golfers of every level can practice, compete and spend time with friends,” Swing Bays franchise owner Phil Gugliotta said in a news release. “Raleigh has an incredible golf culture, and we’re excited to create a year-round space where that community can come together.”

The Swing Bays, an indoor golf venue, is opening a new location in Raleigh’s Seaboard Station.
The Swing Bays, an indoor golf venue, is opening a new location in Raleigh’s Seaboard Station. Courtesy of The Swing Bays

Businesses at Seaboard Station

The Swing Bays will join restaurants and retailers including Sweathouz, The Yard Milkshake Bar, Peace China, Seaboard Nails, Body Fit Training, Ace Hardware Westlake, Tous les Jours and Boatman Spirits Co. at Seaboard Station. Phase 2 of the development delivered two residential communities, The Point and The Miles, and a Hyatt House hotel. O2 Fitness closed its gym at Seaboard Station in 2025.

The development is also supposed to house the Triangle’s first Pins Mechanical Co., an “eater-tainment” venue combining activities such as duckpin bowling and arcade games with a bar. Developer Hoffman & Associates announced in August 2024 that Pins Mechanical would open in winter 2025. It did not, and Pins Mechanical has not responded to multiple requests for comment from The News & Observer.

A public relations representative who works with Seaboard Station told The N&O on Tuesday, April 7 there are “no updates to share” regarding Pins Mechanical.

Indoor golf venues in the Triangle

The Swing Bays is one of the latest indoor golf venues to enter the Triangle.

The Back Nine Golf opened two Triangle locations this year, in Chapel Hill and in Raleigh. There are also a few new indoor miniature golf courses, such as ParTee Shack and Battle & Birdie.

Another similar business, Mythic Golf, has signed a lease for a mixed-use development at the site of a former Kmart on Western Boulevard in Raleigh, The N&O reported.

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Renee Umsted
The News & Observer
Renee Umsted is The News & Observer’s Affordability Reporter. She writes about what it costs to live in the Triangle, with a consumer-focused approach. She has a degree in journalism from TCU. 
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